...he's become and invaluable part of our content strategy
"It has been a seamless experience from the very start, collaboration has been effortless and Dan has had a significant impact on our content strategy. The onboarding process was smooth and efficient, he quickly grasped our business, tone of voice and industry and got straight to work with minimal input from us. He's able to generate ideas, extract key data points and translate complex financial and climate-related topics into compelling content and narratives.
Working with Dan has been a fantastic experience. His professionalism, thoroughness, and accuracy have stood out from day one. His research was equally impressive, providing valuable insights that shaped our approach. His work has been consistently high-quality, and both our internal team and external audience have responded positively to his contributions.
Outcomes vs goals: Dan’s work has met our high expectations in quality and impact. The content he produced for our website has been well-received, strengthening our positioning and engagement in these sectors. His research provided valuable insights that have directly informed our strategy. His work streamlined our messaging internally and we’ve seen stronger resonance with our target audience externally.
Should you hire him? We’ve been extremely happy with his work and have used his services multiple times. Dan’s professionalism, industry expertise and timely delivery have made him an invaluable part of our content strategy, and we highly recommend him to anyone looking for a skilled and reliable writer with a strong financial background.If you’re looking for a copywriter with deep industry knowledge, sharp research skills, and a professional, no-fuss approach, Dan is the perfect choice. He delivers high-quality work on time, requires minimal oversight, and truly understands his clients’ needs."
... creativity, thoughtful input and efficiency
“Dan stepped in to support our content writing and was invaluable. He's able to take complex topics and craft content that’s clear, engaging, and genuinely interesting to our target audiences.
Dan took time to understand our brand and voice and turned quite a hefty requirement for blog and social media content around quickly. We’ve really enjoyed working with him and have appreciated his creativity, thoughtful input and efficiency throughout!”
”Dan wrote an eBook for us, which got DOUBLE the downloads we'd normally expect. 40% of these turned into solid new leads, which frankly is amazing."
Engagement levels have increased dramatically
"Before working with Dan our client communication was inconsistent in both tone and frequency. From the first meeting Dan took the time to understand our business and our clients. He advised on various methods of communication with a frequency that would work for both us and our clients.
He then adopted a style to fit our target audience, which has seen our engagement levels increase dramatically. We now have a schedule of engaging and informative content that our clients really connect with."
The work he delivered raised the standard across the board
"Dan took the time to properly understand our business, our market and the challenges we face. The depth of his research gave us a lot of confidence that he wasn’t just going to write copy. He was going to get the messaging right.
Working with Dan has been great. He’s easy to work with, very flexible and I was genuinely surprised by how quickly he picked up our business and tone of voice. The quality of his writing was consistently strong - clear, well structured and easy to digest. We received several positive comments on the whitepapers and blogs he worked on. They were sharp, thoughtful and got straight to the point, which is exactly what we needed.
Dan helped us improve the quality of our output and shape Fundipedia’s voice. The work he delivered raised the standard across the board. It gave us a clearer, more confident tone and helped position us in a way that feels both professional and approachable.
The feedback has been really positive - people have noticed the difference. If you're considering working with Dan, definitely don’t hesitate. He's professional, easy to work with and delivers high-quality work that actually reflects your business. If you want clear, well-thought-out content without the fluff, he’s your guy."
Content that spoke to our audience
”We needed a copywriter to help us engage our target audience. I reached out to Dan for support and was very impressed with the level of deep research he has done to understand our niche offering (Shariah-compliant investment products) and his compelling writing skills.
Dan has delivered on high value assets such as tone of voice document which is our reference point even for social media content, newsletters which are the hero documents for our website’s knowledge centre, and interesting email marketing content which spoke to our audience.
We highly recommend working with Dan! He has a great attitude, always ready to support and is very responsive."
assets = brand awareness and income
“Highly recommend Dan for any copywriting, his research and knowledge of Financial Services helped us put together great marketing assets that = brand awareness and income for the business.
He’s also good with people like me, who struggle to get down in writing what it is I want!”
He makes sure that people don't snore your way through their website
”We wanted to scale up our content production but needed a helping hand. When we got Dan on board, he got to know our company, tone of voice and the inner workings of our industry - fast. Our industry is not for the weak-hearted or dull-minded. But that doesn't discourage Dan. He "simply" gobbles up heaps of complex technical information, transforms it into value-driven copy and delivers promptly.
From my experience, freelancers tend to play it safe by writing business-neutral content fit for robots. Dan's work doesn't blend into the mediocre crowd. He delivers targeted and informative content with a dash of humour that makes sure that people don't snore their way through your website. And he doesn't deliver and disappear. He always follows up to ensure that you're satisfied with his work.
Thinking about bringing Dan onto your team? Go for it. You won’t regret it."
A brilliant finished product that spoke to our audience
“We needed a copywriter to resonate with a specific niche of our client base. Dan clearly researched and analyzed our technology and the value we provide, which resulted in a brilliant finished product that effectively spoke to our audience.
He’s a sharp and versatile writer with a great attitude, who also provided feedback and advice that helped with our process. Dan’s a pleasure to work with and I couldn’t recommend him more!”
So impressed with the level of research he does
“Our Marketing department was stretched thin, and we needed a copywriter ASAP to support our content initiatives. I reached out to Dan to complete a pilot project for us, and I was so impressed with not only his knowledge of our industry (compliance technology), but also the level of research he does for each project.
Since then, Dan has delivered many high-value marketing assets for us. He is so easy to work with - once I have a new project, I reach out and he is quick to respond and get started.”
Nailed the whole thing first time
“The focus was to boost my personal and business brand. By extracting the right information from me, Dan helped me understand what needed to be done and how to get there. He adapted his style to suit my voice to provide persuasive, interesting and clean copy and nailed the whole thing first time.
He was always on hand, responsive and just a breeze to work with. If you need some copy gold, get Dan on you team right now!”
A smart writer who's also a great strategist and easy to work with
”Dan is a highly skilled copywriter. He listened to our requirements, did a ton of in-depth research and turned this into sharp messaging and copy that was totally on-point. He figured out how to relay the topic in our brand voice and in a very compelling way. The result was just what we were after and in an amazingly fast turnaround too.
If you want a smart writer who’s also a great strategist and easy to work with, you need to hire this guy."